GHD Could Make Your Hair Curl

We’ve promoted the GHD brand of hair straighteners for a few years now and it’s fair to say that we’ve had some success with them in our time. But we’ve endured the detrimental effects of google algo changes (or ineffective optimisation on our part) and seen a big hike in PPC costs too.

This week we’ve received emails from two ghd merchants (though we only work with one out of these two) indicating that commission rates are being reduced. Affiliates never like to receive news of commission reductions, so anyone in the beauty market may well have suffered a double whammy over the last couple of days. In fairness to Jason Shankey, their agency at least detailed why they have taken the decision to cut the commission rates on both the standard and performance tier. There was no such explanation from Beauty Sleuth this afternoon.

Whilst the ghd market is certainly getting tough we’ll be around for a bit yet with a couple of new ideas in the pipeline.