Bottoms Up!

Thanks to both Affiliate Window and Waitrose Wines for the 6 bottles of Champagne that we received in the recent Christmas Coins promotion.

The gift arrived late last week and I’ve just got around to uploading some photos.

Cheers!

A Lesson In Black & White: Explore New Markets

Diageo is the drinks giant that owns that well known Irish stout called Guinness. It’s good for you - allegedly. It is fair to say though, in my past experience with this particular product, you can have too much of a good thing!

Anyway, Diageo makes about 10% of its profit from beer and the black stuff accounts for 50% of that. Can you guess which country generates the most sales? Ireland or UK? Well, it’s the UK that comes out on top for highest total sales (I do my bit to help of course, down at The Ship Inn).

But here’s the surprise. Ireland isn’t the second biggest market for Guinness. Neither is America. No, the second biggest geographical market for Guinness sales is …Nigeria. Now, I could well be showing my ignorance here but that’s a bit of a surprise to me - I just wouldn’t have guessed that Nigeria sinks more pints of Guinness than Ireland, regardless of population differences, etc.

I think it demonstrates that as affiliates / search marketers we shouldn’t have any preconceived ideas about what products will or won’t sell in a particular market place.

Corporate Branding Or What!

On a recent family break to London I happened to spot this delivery van parked up.

I wonder how much they paid for that plate?

Branding Chanel

Thankyou uSwitch.com

Many thanks to uSwitch.com for the unexpected parcel that arrived in the post this lunchtime.

Have you guessed what it is yet? Yep, a flat football…an official, hand sewn, FIFA World Cup 2006 football to boot (excuse the pun). Now if I could only find a valve needle I’d be able to blow it up.

I received this gift for my efforts in promoting uswitch as the portal to use for utility bill cost comparisons. As an affiliate of uswitch I always find them very proactive and they always keep me up-to-date with the latest energy price rise news - it’s nice to be treated as a partner.

Right, time for a game of 3 and in.

Affiliate Marketing