Product Placement Reaches youtube.com

The latest email from springwise covers an interesting new service. A possibly unique service from new Canadian outfit brandfame.com is aiming to bring advertisers and social video producers together in order for the advertiser to pay for product placements in videos aired on social video sites such as youtube, grouper, metacafe and the like. Take a look at the guided tours for a little more info.

Whilst it’s early days I think there might be some mileage in this idea. Well worth watching for progress.

I’d recommend subscribing to springwise by the way - they cover some great new business ideas.